Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) - delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world's leading brands in OMG agencies around the globe. Associate Director of Activation, Outcomes Position Overview This role is a part of OMGs Outcomes division which is a highly specialized group of performance marketers focused on delivering on tight outcome driven KPIs for clients. The Associate Director of Activation Strategy, Outcomes is expected to have a strong working knowledge of the media space (programmatic, social, search is a plus). This role will also frequently meet with client teams and clients to present capabilities, manage expectations, and sell capabilities. Reports to: Director of Activation, Outcomes Responsibilities: Liaison in between client teams and external partners to deliver on outcomes for clients Serves as a key point of contact for client teams for ad hoc requests, day-to-day tactical questions Translates deep audience understanding & communications strategies to paid media channel allocations (media mix), flighting strategies and optimal environments, context and formats for paid media to play Blurs the line between planning and digital investment to ensure strategy is cohesive to digital execution Accountable for planning team work including QAing budgets and media math as relevant Deep experience managing large budgets across multiple channels and campaigns (either for single client or multiple clients at 1x) Comfort and proficiency in managing internal and external relationships with team leads and clients, and experience presenting to clients Coordinates with peers to ensure consistency in ways of working (process, tools & platforms, people) Extensive DSP, SSP hands-on experience across key platforms. Social platform and partner management experience Strong management and mentorship skills for junior team members Experience 5+ years in performance marketing with client management experience 1+ years managing a team DSP, SSP hands-on xperience across key platforms. Social platform and partner management experience Ability to manage peers in collaborative workstreams and environments Comfortable with basic data, analytics and measurement concepts Proficient in excel Comfortable produce and presenting reports to CBLs and clients Strong written and verbal communication skills About the Activation Center of Excellence The Activation Center of Excellence is responsible for the overall practice excellence and product evolution across the OMG network. This centralized team of specialists ensures teams are operating at the highest of standards, maintaining certifications & employing best practices. Our goal is to remain competitive in market evolving practice areas to ensure vision and solutions keeps us ahead of the competition. We solve client business challenges through developing deep specializations, ensuring an analytically driven approach and leveraging our scale to deliver unique solutions.
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